In advance of launching the all-new motor yacht 95RPH as well as the 120SL superyacht Hull no. 3, representing the most prominent vessel in Azimut Yachts extensive range, Azimut Grande‘s website has gone through a makeover.
Technology advanced, the site automatically adapts to the user’s browser for a custom experience, not unlike the way Azimut Grande yachts are customised for their boat owners.
The new Italian and English site was conceived by the Azimut Yachts marketing office and built by Enhancers web agency, authors of the already hugely popular Azimut Yachts app. Using minimal text, the site showcases exciting images to spark the visitor’s imagination.
Although content‐rich, the site is also easy to navigate and user friendly; the option menu pops up with a single click.
It is a responsive website and an example of adaptive design, i.e. it recognises the device being used (mobile, tablet, or pc, etc.) and adapts its layout accordingly. This way, any visitor ‐ regardless of screen size and browser type ‐ experiences optimal viewing and flawless navigation.
Azimut Grande is Azimut Yachts’ flagship Collection with five models ranging from the upcoming 95RPH to the 120SL. The third 120SL launches in April 2014; it is the fruit of Azimut’s technological prowess in high performance hull design merged with the boatyard’s ability to provide custom solutions. To ensure maximum customisation, the boat owner is assigned a “Personal Design Team” to accompany them through all phases of yacht construction. Over the years, the Group’s offering has increased to include an after‐sales service network specially designed to enhance the boat owner’s enjoyment of the cruising experience. One example is the complimentary expert Captain search and selection service offered as part of the “Crew Network” available to all owners of +24‐metre Azimut‐Benetti yachts.
The restyling of Azimut Grande’s website is a natural extension of this highly customised approach. Grande is the only one of Azimut Yachts’ five Collections to have its own site, further indication of the attention the Italian boatyard pays its Grande Collection owners, starting with their very first virtual tour of this “Flagship Fleet”.
Below is a selection of the lovely charter yachts built by Azimut.