Introduced by New Zealand Marine Industry Association (NZ Marine) to harness the collective global goodwill for New Zealand’s marine sector earlier this year, the Friends of NZ Marine programme has steadily gained momentum with a number of industry luminaries such as award-winning superyacht designers Ed Dubois as well as Ron Holland among those endorsing the networking programme.
With membership now numbering in the hundreds, Friends of NZ Marine links the many New Zealanders and New Zealand-centric people working in the marine industry around the world through a simple online networking system. NZ Marine then shares news and updates from the New Zealand marine sector with this influential group, aiming to encourage the sharing of referrals for new projects and opportunities back to NZ Marine member companies.
“There are hundreds of New Zealanders closely involved in marine industries around the world, as is clearly evident with the 2013 America’s Cup which sees New Zealanders contributing design, boat-building, wing and component manufacturing, support vessels and even virtual animation to this year’s regatta,” says Peter Busfield, executive director of NZ Marine.
“Many of these expats and interested persons already have a high regard for the New Zealand marine industry and are already acting as good ambassadors. The Friends of NZ Marine programme is already allowing us to show our appreciation of these on-going referrals and encourage more referrals to New Zealand marine industry companies.”
Ed Dubois, founder of Dubois Naval Architects, believes the phenomenal success of the New Zealand marine industry is due to the country’s marine heritage.
“New Zealanders have a complete awareness of the sea and its power, an ability to build anything because of the country’s isolation, and the necessity over its whole history to be independent,” says Dubois. “It is a combination of these things which has allowed the culture for New Zealand to develop into one of the best boat building centres in the world. When I first dealt with Alloy Yachts, for example in 1999, there were some 25-30 people there. They now employ around 350 people – at one point, I think up to 400 people – and they have emerged as one of the very foremost superyacht builders in the world.
Dubois continues: “Fitzroy Yachts have taken advantage of New Zealand’s reputation and are also emerging as a fine yard. Yachting Developments is a very good composite yard. Along with the yards, Southern Spars and other mast makers have taken advantage of modern materials and developed into the premier mast building company in the world.
“In short, New Zealand’s marine industry has been a phenomenon and I am fortunate enough to have had many of my designs built there. We have actually built 37 Dubois designs in New Zealand and I believe that the aggregate value is now in excess of €1 billion.”
In a similar vein, expat Kiwi Ron Holland, the famed naval architect and designer of racing and superyachts, is passionate about the abilities of the New Zealand marine sector. Now living in Canada, Holland wholeheartedly endorses the Friends of NZ Marine concept.
“Wherever you are in the world – superyachts, racing or the commercial marine sector – you’d be hard pressed not to know a New Zealander or two in among the action,” says Holland. “As Friends of NZ Marine we have an opportunity to assist the talented people at home who strive to sell their skills and innovation on the world market.”
An example of how Kiwi crews overseas share their enthusiasm for New Zealand-based projects and cruising our shores come from expat Kiwi Captain Max Cumming who oversaw the nine-month refit of SY Athena at Orams Marine Services in Auckland in 2011. The 90m (295ft) three-masted schooner is the largest superyacht refitted in New Zealand. Athena was a showpiece of New Zealand workmanship at the Monaco Yacht Show last year and is in San Francisco for the America’s Cup. Captain Cumming says New Zealand was chosen as a refit location by Athena’s previous captain, based on a good experience some years earlier and after gathering quotes from yards in Europe and the USA.
Participants can nominate any specific areas of interest which will assist in tailoring communications of particular relevance, and receive free quarterly newsletters with the latest news and successes of export-focused NZ Marine member companies, information about New Zealand as a cruising destination and other items of interest.