Seawind Catamarans, Exporter of the Year takes also the ‘Best Marine Industry Export Marketing Strategy’ award at this years 2010 Australian Marine Industry Export Awards organised by the Australian International Marine Export Group (AIMEX), which took place in Sydney’s Darling Harbour on Thursday night including 21 outstanding award applicants.
Seawind Catamarans Team - Image credit to Seawind
Exporter of the Year – Seawind Catamarans also took out the award category ‘Best Marine Industry Export Marketing Strategy’. Accepted by Richard Ward, Seawind Catamarans Director said he was humbled by the acknowledgement and he took the opportunity to state his appreciation for AIMEX as an organization of great strength and a necessity to the Australian marine industry’s success.
Seawind Catamarans is Australia’s largest and most successful designer and builder of ocean capable cruising sailing catamarans. Seawind Catamarans is now one of the most respected brand names in the sailing world, both in Australia and overseas. Seawind has always considered itself as a global company with marketing strategies that are indivisibly global. Their marketing strategy attracts domestic customers & export customers alike. Seawind export their models all over the world and, in 2009, these exports accounted for 40% of production by dollar value.
Due to the high calibre of award entries Highly Commended Awards were given in many categories. In the category ‘Best Marine Industry Export Performance’ Aqualuma Underwater Lighting, GME and Ronstan International all highly successful exporters with well known international brands were awarded High Commendation for their Export Marketing Strategies.
‘Best Marine Industry Export Performance’ in the Small Category (export sales less than $500K) was awarded to Ark Corporation. Ark have persisted and continued overseas exposure through Trade shows, their website and various other media channels. Ark has established distribution of their product through 7 countries. Export sales represent approximately 2.7% of their overall sales. Sydney based Spear Green Design were awarded a High Commendation award in this category. Spear Green Design have been involved in marine design and management projects in over 15 countries.
Seawind 1160 Catamaran - Image credti to Seawind Catamarans
South Australia based Hydrive Engineering won ‘Best Marine Industry Export Performance’ in the Medium Category (export sales between $500K – $2mill). Hydrive Engineering a global leader in the field of boat steering equipment boast half of HyDrive Engineering’s production staff and all sales and management are involved in their export efforts. Following closely behind, Britton Marine were awarded a High Commendation award in this category, Britton Marine who have a solid international reputation are major suppliers of inflatable craft for the Australian and New Zealand Navys they have also designed, built and patented Diesel Driven Large fire fighting pumps for military applications. In the last 6 years, Britton Marine have successfully developed markets in UAE, India, Bangladesh, Malaysia, Philippines, Indonesia and New Zealand,
The award Winner for ‘Best Marine Industry Export Performance’ in the Large Category (export sales over $2mill) was awarded to Tasmania’s Muir Engineering. Muir Engineering are a leading global manufacturer of marine anchor winches and windlasses, anchoring and docking systems and deck equipment for Super and Mega Yachts, Pleasure Craft, Fast Ferries and Commercial Vessels from 5 to 140 metres in length. In 2009 Muir’s export sales were 74% of their total sales. Managing Director of Muir Engineering, John Muir was awarded ‘Marine Industry Export Champion’ for his significant service and contribution to the marine industry, considered still at the ‘coal face’ of his business where he has been for the last 40 years.
Also awarded High Commendation Awards in the Export Performance Large Category were GME, Seawind Catamarans and Superior Jetties.
Contributing greatly to the environment, Marine Sanitation was awarded Winner of the ‘Most Environmentally Friendly Marine Industry Exported Product’. Marine Sanitations service is to provide the design, manufacture, installation and servicing of both the Dockside Discharge Units and the Portable Toilet Emptying Units.
EXPORTER OF THE YEAR
Winner – Seawind Catamarans
MOST INNOVATIVE MARINE INDUSTRY EXPORTED PRODUCT
Winner – FinScan Pty Ltd
Highly Commended – Aqualuma Underwater Lighting
Highly Commended – Britton Marine (Aust) Pty Ltd
Highly Commended – MultiPanel Pty Ltd
BEST MARINE INDUSTRY EXPORT MARKETING STRATEGY
Winner – Seawind Catamarans
Highly Commended – Aqualuma Underwater Lighting
Highly Commended – GME
Highly Commended – Ronstan International Pty Ltd
BEST MARINE INDUSTRY EXPORT PERFORMANCE SMALL EXPORTER
Winner – Ark Corporation Pty Ltd
Highly Commended – Spear Green Design
BEST MARINE INDUSTRY EXPORT PERFORMANCE MEDIUM EXPORTER
Winner – Hydrive Engineering Pty Ltd
Highly Commended – Britton Marine (Aust) Pty Ltd
BEST MARINE INDUSTRY EXPORT PERFORMANCE LARGE EXPORTER
Winner – Muir Engineering Pty Ltd
Highly Commended – Seawind Catamarans
Highly Commended – GME
Highly Commended – Superior Jetties
MARINE INDUSTRY EXPORT CHAMPION
Winner – John Muir, Muir Engineering Pty Ltd
MOST ENVIRONMENTALLY FRIENDLY MARINE INDUSTRY EXPORTED PRODUCT
Winner – Marine Sanitation Pty Ltd
