C A Clase appoints McKenna Townsend PR

C A Clase, the UK’s leading distributor of marine electronics, representing ...

C A Clase appoints McKenna Townsend PR

March 31, 2011

Written by Chelsea Smith

C A Clase, the UK’s leading distributor of marine electronics, representing brands including KVH, MB Quart Nautic, Nauticomp and Telestar, has appointed McKenna Townsend PR (MTPR) as its retained PR consultancy.

C A Clase

C A Clase

Headquartered in Hampshire, C A Clase offers high end products for the marine market, in a wide range of sectors including leisure, superyacht and commercial. The company, long recognised as a leading distributor within the UK, is branching further into European-wide distribution in the marine industry and MTPR will be working closely with C A Clase to support the company’s expansion and raise its profile. MTPR will also handle all new product launches as well as support C A Clase as it launches in the caravan and motor home market.

The win continues the rapid expansion of the Ringwood-based agency, which is the largest public relations agency in Hampshire and Dorset according to industry publication, PR Week.  

Andrew Bush, Managing Director of C A Clase, said: “We are really pleased to be working with McKenna Townsend PR to raise awareness of C A Clase across all of our market sectors. The team has excellent experience both within and outside the marine industry that we can benefit from. This is a very exciting time for C A Clase, as we continue to expand and we look forward to working with them.”

McKenna Townsend PR

McKenna Townsend PR

Matt McKenna, Managing Director at McKenna Townsend PR, said: “We are delighted to have been appointed to handle the PR for C A Clase. It’s a great company, representing world-leading brands, and we are looking forward to implementing a new PR programme and raising their profile not just in the marine industry but broadening it to the wider consumer and B2B media. This appointment follows a number of new wins for us, with even more clients turning to us as a generalist agency to widen the reach of their marketing and PR programme and ensure they are getting the best return on their investment.”

C A Clase joins the agency’s growing marine client list which includes Williams Performance Tenders and MDL Marinas.

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