Azimut Yachts in a strategic partnership with a Spain´s leading yacht distributor

Azimut Yachts has recently entered into a well-crafted exclusive sales and ...

Azimut Yachts in a strategic partnership with a Spain´s leading yacht distributor

March 21, 2012

Written by Zuzana Bednarova

Azimut Yachts has recently entered into a well-crafted exclusive sales and service agreement with Marina Estrella, the leading yacht distributor in Spain. The agreement emphasizes the strategic importance of the Iberian market, which has for years welcomed yacht owners from all over Europe.

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With 20 sales and service centres and more than 30 years experience in marketing the world’s major boating brands, Marina Estrella is Spain’s largest pleasure-boat distributor.

Paolo Casani, Azimut Yachts CEO, comments, “We are confident this new agreement will make our already extensive Spanish network even stronger; with its unique accommodations and beautiful landscape, Spain is a top destination for pleasure boating enthusiasts from all over the world. The agreement further confirms Azimut Yachts’ lead role as a worldwide ambassador of Made in Italy quality and design. Azimut Yachts and the Spanish dealer Marina Estrella – founded in 1972 by Jose Estrella – both share the passion and commitment of an entire family, who believes in the power of human resourcefulness.”

Through its Azimut yacht sales and service activities, Marina Estrella joins the ranks of existing dealers Hermanos Berga and Marina Marbella, already well-established resources for Azimut Yachts customers in Spain. In this way, with already over 25 sales and service centres throughout the Iberian region, the capacity to service the Azimut brand continues to grow.

Francisco Rivas, Marina Estrella CEO, underscores, “We are very happy about this collaboration and look forward to combining our distribution and service experience with that of Azimut Yachts, the Made in Italy yacht leader for innovation, quality, design, and breadth of offerings. We are two strong organisations, with both of us accustomed to playing a lead role in the market. This is why we are so confident we are going to build a great future together. We will be able to take full advantage of a market which has undergone a rapid transformation in recent years; it is a market focussed on secure values, and one where having financial strength and stability represents an increasingly important guarantee for our boat owners.”

Azimut Yachts, the AzimutBenetti Group brand, is made up of three important collections. The Flybridge collection has more than 12 different models ranging from 40 to 100 feet, all with innovative style and functions, yet under the banner of the traditional seafaring experience. The S collection has 5 sport models ranging from 40 to 72 feet and ensuring maximum comfort.

The Magellano collection is designed for extended cruising, endowed with remarkable features for considerable range and seaworthiness; it has also been awarded the Rina Green Plus certification, proof of its commitment to respecting the environment.

Azimut-Benetti Yachts is the world’s leading and most prestigious builder of 10 to 100 metre pleasure yachts. It operates in 68 countries worldwide through a sales network of more the 138 offices. The Group is comprised of the prestigious brands of Azimut Yachts, Azimut Grande, Benetti, and Atlantis, each geared towards a particular segment of the boating market, as well as Yachtique, the services division exclusively for yacht owner.

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