Bavaria Yachts USA, supported by the top executives from the German shipyard, will be on B dock at the 42nd US Sailboat Show in Annapolis in October 6 – 10, 2011. CEO, Dr Jens Ludmann and senior members of the Bavaria Yachtbau GmbH marketing and production teams will discuss with their existing and potential customers the latest Bavaria Cruiser yacht designs, engineering and performance modifications.
“It’s exciting to be bringing the reinvigorated brand back to the US Sailboat Show,” said Kenny Feld, managing director, Bavaria Yachts USA. “Over the last few months the sailing media have been testing the performance of the new range of Bavaria Cruisers yachts with highly favorable reports. The US Sailboat Show is the perfect opportunity to showcase the luxurious quality, spacious layouts and advanced elegant design features that set Bavaria Yachts apart.”
Designed in partnership between Farr Yacht Design and BMW DesignworksUSA, the new Cruiser yachts range of 32 – 55 foot sailboats combine Bavaria’s heritage with the latest advances in marine architecture and modern design.
The Bavaria Yachtbau shipyard is the single largest yacht production facility in Europe delivering over 2,000 sail boats per annum to new owners throughout the world. In 2009 the company completed its transition from family to private equity ownership and in 2010 appointed Dr Jens Ludmann as its new CEO. Under his leadership Bavaria Yachtbau used its financial strength to acquire Cantiere del Pardo Group, builders of Grand Soleil and Dufour Yachts, and in June 2011 re-entered the US market.
Bavaria Yachts USA is the sole importer, distributor and dealer for Bavaria Yachts in the US. Founded by a new management team, the business is focused solely on the sales and after-sales support of Bavaria Yachts, eliminating the three-tier structure currently in place for other manufacturers. This new business model provides new owners with “factory direct” pricing, boats built to personalized specifications, and purchase to delivery lead-times of under three months. Bavaria Yachts USA also offers an integrated, full-range customer experience from chartering to learn-to-sail programs as well as a range of comprehensive yacht management services.
Bavaria Yachts USA will be displaying the Cruiser 32, Cruiser 36, Cruiser 40 and Cruiser 45 yachts at the boat show. The company’s flagship office, located at 303 Second Street in Annapolis, will also be open for site visits.