Yellowbrick launches Yellowbrick 3 – The world’s most advanced tracking device

Yellowbrick, the world’s largest truly-global tracking provider, has launched ...

Yellowbrick launches Yellowbrick 3 – The world’s most advanced tracking device

August 09, 2011

Written by Chelsea Smith

Yellowbrick, the world’s largest truly-global tracking provider, has launched Yellowbrick 3, an advanced professional tracking device incorporating a unique Two-Way Messenger function. This latest device from Yellowbrick enables communications and social media updates to be sent from any location in the world, no matter how remote, thanks to its use of the Iridium Satellite network.

Yellowbrick launches Yellowbrick 3 - The world's most advanced tracking device

Yellowbrick launches Yellowbrick 3 - The world's most advanced tracking device

Yellowbrick tracking devices enable online supporters to follow real-time position progress of individuals taking part in adventurous treks, trans-ocean yacht races and many other ventures into areas where conventional communication devices will not work. The highly successful Yellowbrick Standard and Yellowbrick MAX trackers have been developed to produce Yellowbrick 3; in addition to reporting its exact GPS position at pre-set time intervals, Yellowbrick 3 also offers a basic messaging function, accessed via the 4-button keypad and bright OLED screen.

This compact and rugged device can also offer advanced messaging when linked via Bluetooth to a smartphone or tablet to send more complex email messages, SMS, Twitter or Facebook updates – no matter where you are in the world. When integrated with Yellowbrick’s online position tracker portal, this advanced functionality offers a complete media information package for online spectators of races and challenges.

As an additional safety feature, Yellowbrick 3 incorporates an alert button which, when pressed, sends a message back to the user’s nominated contacts via email and/or SMS together with the Yellowbrick’s precise location. With its own internal battery, Yellowbrick 3 is entirely self-powered, lasting up to 12 months or 2000 transmissions on a single charge.

Yellowbrick launches Yellowbrick 3 - The world's most advanced tracking device

Yellowbrick launches Yellowbrick 3 - The world's most advanced tracking device

Nick Farrell, Director of Yellowbrick, says; “We are very excited to launch Yellowbrick 3, which offers the most advanced functionality yet from a tracking device and brings new elements to online tracking in remote areas. We have already trialed the Yellowbrick 3 at some key recent events, and have had excellent feedback on its performance from event organisers. The aim was to develop a feature-packed product at a more realistic price point for consumers and corporates alike, and I’m pleased to say we’ve achieved that!”

Yellowbrick 3 is available now for rental in volumes from one to 100 to 500, and will be available from the end of September for purchase by corporate companies and event organisers in any quantity. Yellowbrick offers a fully professional service and reliable product delivery, with support from its expert technical team and high quality after-sales service.

Yellowbrick 3 is ideal for professional use anywhere in the world. Offering full data encryption to AES-256 standard, it includes multiple language settings. Yellowbrick 3 has been professionally rated to EU standard IP67 for waterproofing and dust resistance, and is ruggedly constructed to US MIL Standards. Extensively tested to ensure its robustness and reliability in extreme environments, the device has been fully trialled to prove its functionality.

Yellowbrick 3 is available in four different contract options; basic, standard, professional and corporate, with a staged pricing structure offered according to the level of functionality chosen. Multiple units can be used for Professional and Corporate accounts.

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