Vripack on the new Tecnomar ENVY yacht series

Vripack is an award-winning Dutch design firm that works on the cutting edge of ...

Vripack on the new Tecnomar ENVY yacht series

May 28, 2013

Written by Zuzana Bednarova

Vripack is an award-winning Dutch design firm that works on the cutting edge of design and technology. To be able to develop a yacht, or a Family of yachts, of allure and prestige, like the Tecnomar Envy yacht series, requires the studio’s Holistic design approach.

Tecnomar Envy yacht series - a great illustration of Vripack's Holistic design approach

New Tecnomar Envy yacht series - a great illustration of Vripack's Holistic design approach

It is rare for a Studio to be given a rather clean design brief however the forward thinking minds of the Admiral Tecnomar group understand that this will give the boldest result. Starting at the choice that the new series should be a true Tecnomar bread Vripack studied the future owners of the yacht and their lifestyle whom turned out to be highly dynamic and celeb. Of course the studio looked at the competition as well as the roots of the Tecnomar family DNA. Next to that Vripack selected three major Trends from its VriThink! studies: transparency, customization and soft lines with a bite.

Using this as Vripack base point the studio started off creating a layout that allowed for the selected unique selling points: a wrap around beach, central atrium and windows to the world. Lead by designer Robin de Vries the whole Studio including the naval architecture and engineering discipline took part in several brainstorm and sketch sessions which lead to the amazingly fresh and unique layout. Allowing not only for the selected USP’s but giving Envy a sport fly and private owners deck as well next to a personality that is Tecnomar worthy.

Tecnomar Envy yacht series - Presentation

Tecnomar Envy yacht series - Presentation

The exterior is based on a relatively low airdraft and two soft continuous  flowing lines that have a distinctive end to them. The Vripack LDL hull combined with her classical circular bow give the Envy her character.

Due to the transparency demand of the future and customizability, the decks all run smoothly from top to bottom and from inside and out. As the inside is just as important as the outside, Vripack designed the inside with a day and night mood allowing for the vibrant night life and lounge day times of her future sailors.

Following the Holistic design approach Vripack also named the series and designed the font for the logo as well as pitch in on the ad campaign in which the design wasn’t even featured. The Envy yacht family consisting of the Envy 3, 4 and 5, created for the first time, is now ready for her dynamic owners.

Below is a gallery for the magnificent charter yachts with design by Vripack.

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