Benetti Yachts Brief

Benetti Yachts Luxury Yacht Charter & Superyacht News

Qatar International Boat Show 2013 supported by Italian Ambassador

November 06, 2013

The Italian Ambassador to Qatar, Guido De Sanctis, is fully supporting the inaugural Qatar International Boat Show (QIBS), which will take place at Lusail Marina in Doha from November 12 – 16, 2013. The number of Italian companies that will attend the QIBS 2013 consists of around one in five of all the exhibitors, making Italy the largest national contingent to be represented at the event.

QIBS

The Italian companies and shipyards include Ferretti Group (whose brands include: Ferretti, Pershing, Itama, Bertram, Riva, Mochi Craft, and CRN); Azimut; Overmarine (Mangusta); Benetti; Sanlorenzo; Cranchi; FIPA Group (Maiora, AB Yachts, Cbi Navi, Intermare); and SeaNet Custom Marine Solutions.

In addition to the shipyards, the Italian marine industry association, UCINA (Confindustria Nautica), will be present. This is a non-profit organisation for the development and promotion of the boating sector, as well as encouraging knowledge about the sea and boating tourism.

UCINA is also a potential advisory member for a planned roundtable, initiated as a result of QIBS 2013, which would create policies and standards, promote tourism, encourage environmental concerns and promote the education of all things maritime in Qatar.

As well as UCINA, the classifying organisation RINA, which certifies ships, boats and yachts, has shown interest in being part of the same advisory team for the QMA. UCINA has also been recommending its members to participate in next year’s edition of the QIBS.

Mr. De Sanctis pointed out that Italian exports to Qatar amounted to 1.025 billion euro in 2012, and by the end of this year that figure could be worth around 1.2bn euro. “We share with Qatar the fact that we are both peninsulas, virtually surrounded by the sea, so we have both developed a good relationship with the sea.

“In the 1950s and 60s, Italians came into their own in the design of stylish yachts and we are now world leaders in this aspect of the maritime industry,” he continued. “I have met some Italian designers here in Qatar who don’t work with buildings, but work exclusively in the yachting industry. I have seen some photographs of what they have achieved in interior design and it’s very impressive. Many other countries are trying to catch up; but the Italian ability to combine in a boat the elements of mechanics, comfort and beauty is a unique one. This explains why our companies will represent the majority of the exhibitors at the Boat Show in Qatar.

“Qatar as a country is a growing market and this growth is reflected in the maritime industry,” De Sanctis continued. “We understand that Qataris fully appreciate the special meaning of luxury. They like quality, improvement and customization – just like us; and ideally no two yachts should be identical. This is something we appreciate and know how to do. We are very good at custom made things.”

In the last few months, the embassy in Doha has opened an office of the Italian Trade Commission (I.C.E.), whose role is to assist Italian companies wanting to establish themselves in the Qatari market. The Italian decision to enlarge its embassy demonstrates the importance that Italy places on improving trade with Qatar.

“We have now a stronger structure, able to offer better assistance to Italian companies wanting to establish themselves in Qatar, since we recognise that the country is a strongly growing market and the bilateral relationship between our two countries is improving exponentially. I wish the Qatar International Boat Show 2013 all possible success,” Guido De Sanctis concluded.

Photos and Video of 60m Benetti Mega Yacht SWAN (ex Lyana)

November 04, 2013

The video and photos below, taken by yachting enthusiast and yacht photographer Roberto Malfatti, show the beautiful Benetti SWAN superyacht (ex Lyana) near the port of Livorno, in Italy. Luxury yacht SWAN measures 60 metres in LOA, was launched in 2011 by the Italian shipyard Benetti Yachts and built under the project name FB248. Her exterior design was created by Stefano Natucci, with interior by Francois Zuretti.

Luxury mega yacht SWAN (ex LYANA) provides accommodation in 6 beautifully appointed staterooms, including a large master stateroom as well as three double guest cabins and two twins. Swan has an attentive and professional crew of 15. She is ABS classed and MCA compliant and thanks to her MTU 12V 4000 M60 diesel engines reaches a maximum speed of 15 knots and a cruising speed of 13 knots.

60m Benetti Motor Yacht SWAN (ex LYANA) - Photo Roberto Malfatti

60m Benetti Motor Yacht SWAN (ex LYANA) - Photo Roberto Malfatti

Super Yacht SWAN - Benetti - Photo Roberto Malfatti

Super Yacht SWAN - Benetti - Photo Roberto Malfatti

Luxury Mega Yacht SWAN - Benetti - Photo Roberto Malfatti

Luxury Mega Yacht SWAN - Benetti - Photo Roberto Malfatti

New Country Manager Americas and new After Sales organization for Benetti

November 01, 2013

As part of its strategy to widen the oversight on the strategic international markets, Benetti, part of the Azimut Benetti Group, is performing some significant organisational changes that affect the commercial as well as after sales area. The goal is to reinforce relationships with the network of Brokers and, above all, to enhance customer service as well as Lifetime Customer Care processes.

Fabrizio Scerch - New Country Manager Americas for Benetti

Fabrizio Scerch - New Country Manager Americas for Benetti

As from September 1st, 2013, Fabrizio SCERCH is in charge as Country Manager Americas in Azimut Benetti USA Inc., with the task of managing processes as a whole: sales, marketing and customer satisfaction. With a degree in Mechanical Engineering at La Sapienza University in Rome and a Master’s Degree in Business Administration, Fabrizio SCERCH has more than 15 years experience in the sales and marketing sector for major multinational brands in the automotive and shipbuilding sectors.

Tommaso BILOTTA, in his role as Area Manager Americas, will retain responsibility for the coordination of sales activities for the Americas as a whole, in order to further strengthen the presence on the market. The Benetti Sales Department remains in the hands of Alberto PERRONE da ZARA.

At the same time, according with the new after sales global strategy introduced in early 2013 named “Benetti_Lifetime Customer Care” , client’s services processes will be strengthened too and even better structured in a new functional area composed by 23 professionals and now coordinated by Alessandro GALLIFUOCO in charge as Quality and After Sales Manager. Both customers and the product itself will benefit from the synergy between the two areas and from their greater “centrality”, in terms of effectiveness of the service, also thanks to continuous and structured 360° feedback processes.

“The United States, and the Americas in general, are key markets for Benetti and the international experience of Fabrizio Scerch allows us to take an important step forward in Benetti’s policy to oversee the areas with the highest growth rate. The goal is to further consolidate relationships with the network of brokers and, what’s more important, with existing and potential customers, being side by side throughout the yacht’s life-cycle, from its design and construction to final delivery. This all, without forgetting about the after-sales cycle, which has always been a part of Benetti’s philosophy,” commented Vincenzo Poerio –Benetti CEO.

Gold Coast International Marine Expo 2013 to start tomorrow

October 31, 2013

Final touches are being applied ahead of the biggest Gold Coast International Marine Expo to date, which will open its doors tomorrow, on November 1, at 9am. The official opening ceremony will start at 10am.

The 3rd annual Gold Coast International Marine Expo will definitely break its previous records which attracts around 300 marine brands each year

The 3rd annual Gold Coast International Marine Expo will definitely break its previous records which attracts around 300 marine brands each year

Tipped to break all previous records, this year’s Expo has already recorded a 30 per cent site expansion, an increased display circuit, more exhibitors and more live attractions than previous years, more world releases and almost 100 volunteers are on site to ensure the three day event is yet another success.

Over the past few days more than 200 exhibitors have begun setting up their displays over the 32-hectare Expo site, which sprawls across the Gold Coast City Marina and the Riviera and Telwater facilities, making Expo one of Australia’s fastest growing boating expositions.

The Gold Coast International Marine Expo is a not-for-profit, action packed, family friendly event that offers a unique behind the scenes view of the diverse and fascinating marine industry.

More than 200 exhibitors have begun setting up their displays over the 32-hectare Expo site

More than 200 exhibitors have begun setting up their displays over the 32-hectare Expo site

The first exhibitor to register their site as soon as exhibitor bookings opened for the 2013 Gold Coast International Marine Expo was Marine Safety Innovations who will be showcasing Kapten Boats and Collars.

Marine Safety Innovations assistant manager, Nyomi Jones said the Expo was a brilliant initiative for the marine industry.

“We exhibited for the first time at last year’s Gold Coast International Marine Expo and we were really impressed with the facility and the support from the marine industry and the public,” Nyomi said.

“This year we will be showcasing the new Waverider aluminium plated boats which have been designed to give a feeling of riding on a cushion of air.  These boats come in two sizes, 6.1 metres or 5.6 metres.

Marine Safety Innovations was the first exhibitor to register for Expo and they will showcase the Waverider 610 from Kapten Boats and Collars

Marine Safety Innovations was the first exhibitor to register for Expo and they will showcase the Waverider 610 from Kapten Boats and Collars

“The Expo offers such a huge diversity in exhibitors, attractions and factory tours.  It really does bring everyone together and we will definitely be back again next year.”

Everything from kayaks to superyachts, fishing equipment to jet skis and everything else in between will be on show over a 3km display circuit, and with live attractions and demonstrations taking place every 15 minutes, the Expo will definitely be an interactive and memorable event for everyone.

Leigh-Smith Cruiser Sales are proud to have the two largest boats on display at the Expo.

At 115 feet, the Benetti charter yacht Emerald Lady was built in 1982 for Sir Justin Hickey and has travelled as far as Europe and the United States of America, but after a complete refit and rename she was relaunched in 2006 as a luxury charter boat.  She has an interesting history, accommodating Hollywood actor Johnny Depp during the filming of Pirates of the Caribbean and has also hosted many celebrities around the world. Emerald Lady will be open for inspection by appointment.

The 115 foot Benetti Emerald Lady is the largest luxury boat at the Expo

The 115 foot Benetti charter yacht Emerald Lady is the largest luxury boat at the Expo

Leigh-Smith Cruiser Sales will also showcase the 92-foot aluminium charter yacht Catalyst, which was built by one of the world’s best luxury boat yards, Alloy Yachts in New Zealand in 1995.

James Dumergue from Leigh-Smith Cruiser Sales said Catalyst was a very impressive vessel indeed.

“We hope Catalyst will bring a few sailors to the Expo to inspect this magnificent boat and we look forward to showcasing our other luxury vessels, including the world release of the new Alaska 59,” James said.

“The Expo has certainly brought our industry together by including all marine products and brands.  I believe it is the friendly atmosphere of Expo, which has allowed people to simply discover boating. This is why Expo is so successful – Expo is more than just a boat show and I look forward to watching this event continue to grow.”

Leigh-Smith Cruiser Sales will showcase the largest yacht at the Expo the 92 foot Catalyst

Leigh-Smith Cruiser Sales will showcase one of the largest yachts at the Expo - the 92 foot charter yacht Catalyst

Gold Coast International Marine Expo spokeswoman Emma Milne said Expo encouraged boating enthusiasts and exhibitors to come together in an interactive and memorable manner.

“Expo offers a unique behind the scenes view of the diverse marine industry and this year we are excited to have so many new exhibitors and attractions which is true indication of how much people are embracing the concept of the Expo,” she said.

“The 2012 Gold Coast International Marine Expo attracted 20, 752 people from around Australia, New Zealand and internationally as counted independently by the Rotary Club of Coomera River, which was a tremendous achievement for such a vibrant and new event.”

A gold coin donation is requested upon entry to the Gold Coast International Marine Expo which will be donated directly back to community groups including the Rotary Club of Coomera River, Paradise Kids, the Westpac Life Saver Helicopter Rescue Service and Sailability Gold Coast.

Easy access including free on site parking is another major draw card for boating enthusiasts who will be travelling from across the nation.

The Gold Coast International Marine Expo will be held on November 1-3 from 9am to 5pm with gold coin entry donation and free parking at the Gold Coast Marine Precinct, Coomera.

Video of Azimut Yachts 2014 Models

October 29, 2013

Azimut Yachts has released a video of three new 2014 models for three different collection: the Azimut 50, Azimut 77S yacht and the luxury superyacht Azimut 95 Raised Pilot House. Azimut Yachts together with other brands of the Azimut|Benetti Group will be attending the 54th Fort Lauderdale International Boat Show (FLIBS). The group will be showcasing an impressive fleet of 21 yachts, such as the world premiere of the Benetti‘s Vision 145′ superyacht Checkmate, as well as the US debut of the new luxury yacht Azimut 80.


Azimut Benetti Group to attend FLIBS with 21 yachts on display

October 28, 2013

The Azimut|Benetti Group will be present at the 54th edition of the Fort Lauderdale International Boat Show (FLIBS), showcasing an amazing fleet of 21 yachts, including the world premiere of the Benetti‘s Vision 145′ charter yacht Checkmate, as well as the US debut of the new motor yacht Azimut 80 by Azimut Yachts. The Group is also growing on an organisational level, with the naming of Eng. Fabrizio Scerch as the new Americas Country Manager for Benetti brand only, and significant changes in Benetti after-sales services. The event will run from October 31 to November 4, 2013.

Motor Yacht CHECKMATE. -  Main

Motor Yacht CHECKMATE. - Main

One of the most important international shows, the Ft. Lauderdale Boat Show is traditionally considered a ‘testing ground’ for industry companies, even more reason for the Italian Group’s wholehearted participation; and, the Group has plenty of surprises in store for the US public.

The majestic Benetti Vision 145’ motor yacht “Checkmate” is making her world debut in Fort Lauderdale and will be one of the stars of the brand dedicated to super and mega yachts. 43.6 meters by 9.26 meters, the 18th model in the Vision collection and the top of the line of the Class Range, this yacht sports an elegant black and white two-tone color scheme. This is a reference to chess (one of the boat owners great passions), and a theme which recurs throughout the furnishing details.

Motor Yacht CHECKMATE. -  Sundeck from above

Motor Yacht CHECKMATE. - Sundeck from above

Timeless design, superior construction quality, attention to onboard safety and services: all this translates into a design concept that doesn’t skimp on relaxation areas, both inside and out. Among these are: the majestic main sundeck towards the stern designed to accept a solarium; a dining area; a barbecue area; and an open, circular lounge; and on the upper deck, an incredibly dramatic indoor/outdoor dining area with sliding doors.

Checkmate yacht’s four cabins can accommodate up to 10 guests plus one for the owner. There are also accommodations for 10 crew members in four cabins plus one for the captain. The overall exterior concept and design is by Stefano Righini, with the interior concept and design by Francois Zuretti; the interior design, furnishing, and décor is by Joan Brown Interiors. The “very finest” materials have been used to create an ambiance which is at once austere and highly evocative, with combinations of Madrona Burl and Cherry woods, dark neoclassical carvings, and fine marble.

Motor Yacht CHECKMATE. -  Main Salon

Motor Yacht CHECKMATE. - Main Salon

Azimut Yachts will present the US public with one of the season’s greatest new offerings: superyacht Azimut 80. This is a yacht which first caught the public’s eye at the European boat shows, and further confirmed its popularity by winning the prestigious 2013 World Yachts Trophy, (sponsored by the LuxMedia Publishing Group) for “the most functional yacht in the 24 to 50-meter category.”

Azimut 80 Yacht by Azimut Yachts at full speed

Azimut 80 Yacht by Azimut Yachts at full speed

The new 24-meter yacht Azimut 80 features a layout hinging on four different stylistic proposals, each one distinct in terms of its colors and furnishing: Portofino, Dolce Vita, Firenze, and Riviera. With 4 cabins and 5 bathrooms, it accommodates a total of 8/9 guests, together with 2 cabins for the crew and captain, and a 42 m2 flybridge designed for maximum flexibility of use. Among this impressive yacht’s key features are the two full-height windows in the dining area and the dramatic boatowner bathroom at full beam. The latter is located astern of the cabin and has two entrances, a Spa Pool, central glass shower stall, and double sink in marble, making it practically a SPA.

Superyacht Azimut 80 - Saloon

Superyacht Azimut 80 - Saloon

The flagship of the Azimut Yachts fleet is the Grande 100 yacht; its 31 meters encompass a distinctive character and dynamism all its own among the Azimut Yachts collection of planing yachts over 100 feet.

Azimut Grande 100 Yacht

Azimut Grande 100 Yacht

Yet the news that will have people talking at Fort Lauderdale won’t just be about the “products”; most of all it will be about the Group’s development and reorganization strategy, underway for several months now under the guidance of Ferruccio Luppi, the recently appointed CEO of Azimut|Benetti Group.

The Azimut|Benetti Group has always paid special attention to the USA which it considers to be a strategic and critical market. Today, this attention takes on a new form, specifically with regard to Benetti’s sales and after-sales areas. The goal is to reinforce broker network relationships and significantly bolster the after-sales and “Lifetime Customer Care” processes to better support the boatowner throughout the entire lifecycle of the yacht.

The management of sales, marketing, and customer satisfaction processes has been entrusted to Fabrizio Scerch, who as of 1 September 2013 is the Americas Country Manager at Azimut|Benetti USA Inc.; Tommaso Bilotta and Alberto Perrone da Zara are respectively, the Americas Area Manager and Benetti Sales Director. There is a new operating area for after-sales services coordinated by Alessandro Gallifuoco as Quality and After Sales Manager which is staffed with 23 professionals.

“We pay close attention to brand enthusiasts and boatowners in the USA and around the world,” says Francesco Ansalone, Marketing Director Azimut|Benetti Group. “Over the years this has led us to carry out significant improvements to our services and the quality of our customer support, ensuring a service network which is increasingly diffuse, dependable, and efficient. To accompany and support our clients with their Azimut or Benetti yacht at every point along the way is one of the cornerstones of our philosophy. We are completely committed to satisfying every need to ensure excellent and always accessible service. These are positive values and ones which are inherent to “Made in Italy” quality. Indeed, starting this fall we have launched a marketing campaign based on the simple and effective concept of “Being Italian”, an identity of which we are enormously proud.”

Azimut Yachts at FLIBS 2013

Atlantis Collection
AZIMUT ATLANTIS 34
AZIMUT ATLANTIS 38
AZIMUT ATLANTIS 58
ATLANTIS VERVE OB

Magellano Collection
AZIMUT MAGELLANO 43
AZIMUT MAGELLANO 50

Flybridge Collection
AZIMUT FLYBRIDGE 45
AZIMUT FLYBRIDGE 48
AZIMUT FLYBRIDGE 54 (Zebrano)
AZIMUT FLYBRIDGE 54 (Decapé)
AZIMUT FLYBRIDGE 60
AZIMUT FLYBRIDGE 64
AZIMUT FLYBRIDGE 70
AZIMUT FLYBRIDGE 80 – USA PREMIERE

S Collection
AZIMUT 40 S
AZIMUT 55 S
AZIMUT 62 S

Grande Collection
AZIMUT GRANDE 100

Benetti Yachts at FLIBS 2013

BENETTI VISION 145’ “CHECKMATE” (BV18) – WORLDWIDE PREMIERE
BENETTI CLASSIC 120’ “KAI” (BC107)
BENETTI DELFINO 93’ “AZUL” (BD04)

Inaugural Qatar International Boat Show to host numerous International Exhibitors

October 22, 2013

To take place at Lusail Marina, in the breath-taking Middle Eastern yacht charter destination – Doha, from November 12th to 16th, the inaugural Qatar International Boat Show will play a host to the numerous international shipyards as well as international maritime companies.

QIBS Logo High

The Ferretti Group represented in the region by Gulf Yachts and ART MARINE, whose most notable customers have included the likes of Richard Burton, Brigitte Bardot and Sophia Loren, is an Italian shipbuilding company which specialises in the design, construction and sale of luxury motor yachts. It has production facilities in Forlì, Cattolica, S. Giovanni, Mondolfo and Sarnico in Italy; and Merritt Island, Florida, in the USA. In 1994, Norberto Ferretti won the Class 1 Offshore World Championship title; and in 1997, the Ferretti team won both the European and World Offshore Championships.

Sunseeker International
, is a UK luxury motor yacht manufacturer, making motor boats since 1979 in Poole Harbour, England. Its boats have featured in a number of James Bond films including The World Is Not Enough, (chasing up the Thames in the pre-credits sequence), Die Another Day, Casino Royale and Quantum of Solace (which featured the Sunseeker 37, the Superhawk 43 and the Sovereign 17).

Princess Yachts International is a British motor yacht manufacturer, French majority owned and based in Plymouth, England. Its current model line up includes a range of flybridge yachts ranging from 42 to 64 feet, motor yachts from 72 to 98 feet, M Class super yachts from 105 to 130 feet and a series of V Class sports yachts ranging from 39 to 85 feet. In 2010 Princess became the first major European boat-builder to be awarded ISO14001.

Azimut Yachts is an Italian yacht-manufacturing company based in Avigliana, Turin. Established in 1969, the company has a range of yachts between 39 and 140 feet. Their largest, the Azimut Grande 140 yacht, has 6 cabins and 4 crew cabins. Today, Azimut Yachts serves its customers at over 130 sites worldwide.

Azimut Grande 140 Yacht

Azimut Grande 140 Yacht

Sea Ray was founded as an independent company in 1959 in Detroit, USA. It manufactures boats ranging from 5.2 metre power cruisers to over-18 metre yachts, including the Sundancer brand. Sea Ray now operates two factories in Tennessee and two in Florida, producing more than 40 different models.

Sanlorenzo is the third shipyard placed in the world rankings of the top 20 builders over 24 metres. Set up in 1958, Sanlorenzo yachts are customised accordingly to each owner’s request. In 1995, by introducing its SL100 (example is superyacht Mentxu), Sanlorenzo became a niche player in the mega-yacht industry; and by 2011 it was notably the only shipyard to have maintained the same number of units and the same length in terms of feet, built and ordered, in comparison with the pre-crisis period.

Benetti has a history going back 140 years, with close to 300 boats built, over 300,000 sq m of production facilities at six boatyards in Italy and with 36 yachts under construction at the present time, including a 90-metre mega yacht. It is a success story confirmed by the ranking drawn up by the prestigious international magazine Show Boats International which, for the ninth year running, has crowned Benetti as the world’s leading builder of Custom Mega Yachts.

Overmarine will be exhibiting the largest boat at this year’s QIBS exhibition. Measuring 50 metres in length and with a top speed of 40 knots, the Mangusta 165 (example is charter yacht Zeus) is the fastest composite Maxi Open Yacht ever to be built.

FIPA Group, will be represented at QIBS by two of their brands – the Maiora (traditionally-styled flybridge yachts built in fibreglass, with lengths ranging from 20 to over 50 metres) and AB Yachts (specialising in fast open yachts, from 17 to 50 metres, with waterjet propulsion). With an annual production of 20 to 30 boats, the FIPA Group has recently added a new specialisation in boat maintenance and storage for boats up to 40 metres to provide customers with after-sale assistance.

Sunreef Yachts is a leading designer and builder of luxury sailing boats, power catamarans and super yachts ranging from 60 to 200 feet.  In 2002, construction halls were leased in the famous Gdansk shipyard in Poland, with construction work commencing soon afterwards. Today more than 60 Sunreef yachts, both sailing and power, are cruising worldwide and the company is now a world leader in the design and construction of large, customized luxury catamarans.

The Bilgin Shipyard, based in Istanbul, Turkey, spans five generations of successful boat builders. It builds every type of luxury and standard motor yacht in Steel/Aluminium and Wood Composite/Cold Moulded Construction with customised interiors and exteriors according to customer specifications, up to 80 metres. It has launched over 50 motor yachts in the past 45 years.

The Cranchi shipyard was established in 1870 on Lake Como, in San Giovanni di Bellagio producing fiberglass boats. Currently Cranchi has three manufacturing plants in Italy located in Lombardy and Friuli Venezia Giulia, a Marine Test Centre, a dock for launching and hauling yachts larger than 50 feet and a shipyard on the sea able to do refitting. Cranchi now exports to 68 Countries in the world more than 80% of the company’s production.

Faysal Mikati, Vice President of Snow Comms Conceptual Communications & Events, which is organising the Qatar International Boat Show, says the number and quality of the international companies that have signed up for the show is testament to their confidence in its organisation and execution. “Snow Comms has visited all the major boat shows around the world for the past two years and we have taken on board many of the lessons learned – both good and bad – about each event,” he explains.

“The International Boat Show industry is not a one off event – it literally takes years to become a solid show, which is why we have invested a great deal of time, energy and commitment into relationship building with the key players in the international boating industry. We are already talking to potential exhibitors for the 2014 edition of the show, as well as continuing to sign up yet more for this year’s edition; and we are very confident that the first QIBS being held in November 2013 will set the scene for successful boat shows to be held in Qatar for many years to come,” Mikati concluded.

Monaco Yacht Show 2013 marked by waves of optimism

October 14, 2013

This year’s 23rd edition of the Monaco Yacht Show hosted the superyacht industry in the beautiful Mediterranean yacht charter destination – Monte Carlo from September 25 to 28. The 2013 event was marked by a tentative degree of optimism, with murmurings of a nascent recovery circling by the 33,730 participants.

Monaco Yacht Show

Monaco Yacht Show

And the 2013 edition of the industry’s largest gathering did not disappoint; Monaco is often touted as the industry barometer, and if that is the case, then this year it indicated that the pressure on the market is easing. Not only were the docks busy from the moment the doors opened on Wednesday morning, but this flurry of activity translated to the tents were busy with intra-industry enquiries from start to finish.

Both 2011 and 2012 offered little encouragement for an industry whose exponential growth had plateaued. In 2013 however, brokers, builders and suppliers alike have reported that they are confident a corner has been turned. And whilst it will take time for the metrics that indicate success to filter back from the boardrooms to these pages is evidence that business was being done as the show’s managing director, Gaëlle Tallarida explained: “Every MYS is the culmination of a year’s hard work to deliver the worldwide superyacht hub in Monaco. This year was also particularly intensive and when we met the exhibitors on their stands, my team and I received some positive feedbacks with lots of activity taking place during the four days. Whether it is to pay a first visit to a yacht or the final step before contracting your order, the MYS remains a decisive step when selling a yacht. Sales are concluded during the show and we believe the forthcoming weeks will see other deals contracted after hands shook in Monaco!”

Mauricio Weiszberger of Palmer Johnson believes one of the main trends in evidence this year has been an interest in distinctive yachts offering something different in their design. “I think there’s been a real take-off again,” he said. “And the big sizes from 50 metres onwards, the clients are still interested, depending on what you’re offering. We’re offering a new line and people are increasingly looking for different things nowadays.”

Victor Caminada, Marketing Director of Amels, declared it another good year for the Dutch shipyard. “Monaco yacht show is always the peak of shows,” he said. “This year we had ‘Event’ making her world premier, and that really was a very positive showcase for us. We’ve been busy non-stop, a lot of appointments every hour and a lot of positive feedback.”

Considering next year’s Monaco Yacht Show will deliver 15 additional berths for megayachts up to 120-metre long, no doubt the industry is already looking forward to 2014.

A new superyachting rendezvous

As part of it drive to extend its activities in the service of yachting, the Monaco Yacht Show held the first ever Monaco Yacht Summit on September 24. An auditorium full of industry experts at Monaco’s Grimaldi Forum discussed on the theme of “New Yachting, New Thinking”.

At a time of great potential change for the superyacht industry, and with panels of experts covering three topics, guests were witness to what could be a new train of thought for the future of the industry. The first session laid out the lessons to be learnt from the crisis and the forthcoming challenges in super yachting. Then, the experts of the second session addressed the customer expectations through the spectrum of the latest trends in super yachting, technology and design. And finally, the Summit concluded with a debate at large about what would be the new opportunities in super yachting for the next decade.

“The idea was to gather together the most renowned specialists from the yachting world and high-end industries to debate issues that are important to the superyacht clientele from a wider perspective than only the superyachting angle” said Gaëlle Tallarida; “and for this inaugural edition, we offered a fantastic panel of experts from the yachting, luxury or design markets like Philippe Starckshe added.

110 events and a top clientele in four days

For most exhibitors and visitors alike, what made the MYS so special were the events every day. This year, 110 events were organised on board the yachts, in the stands, in the hotels of Monaco. A breaking record! Charity auctions, prize giving, lunches, gala dinners and cocktail parties were as many reasons to network and attract a new clientele in the glamorous atmosphere of Monaco. Indeed, the MYS team developed their public relations mission by notably hosting top Asian visitors or inviting high-end members of private clubs to the show.

For Sabrina Monteleone, CEO of Sabrina Monte Carlo, the MYS is always a great occasion to make business while sipping a glass of champagne with her clients sitting in her superyacht outdoor furniture in the Upper Deck Lounge: “Our participation was again a real success. We were delighted to showcase our products in the privileged zone of the Upper Deck Lounge. There were lots of visitors this year and they really seemed to enjoy the area for business and for relaxation. We also met new yacht owners, new architects, designers and crews for future projects.”

As in previous years, Informa and the MYS pledged a continuing support for Association Monégasque contre les Myopathies, a locally based charity. The MYS Committee coorganised the 5th edition of the world renowned Only Watch charity auction at Hotel Hermitage. This year, 33 one-off Swiss luxury watches came under hammer with an outstanding result of EUR 5,066,000 that benefits research into Duchenne Muscular Dystrophy. In addition, the Show organizers gave a donation of EUR 53,500 to AMM this year.

EUR 44,000 was also given to the Prince Albert II of Monaco Foundation to support the Wood Forever Pact. The money will be used to better educate those involved in the yachting that only wood certified as originating from sustainably-managed forests should be used in construction, if deforestation is to be halted.

In association with Monaco Yacht Show, the RINA classification society presented the 2013 Green Plus Yacht certificate to the 2013 55m Benetti motor yacht Ocean Paradise; her construction meets with compliance of the strictest environmental regulations. Earlier, HSH Prince Albert II of Monaco also attended the 2013 Prix du Design MYS/ Baccarat to award the 2013 65m Heesen mega yacht Galactica Star.

Luxury Motor Yacht HARMONY III at Benetti Shipyard in Livorno

October 09, 2013

Luxury Motor Yacht HARMONY III was recently spotted at Benetti‘s shipyard in Livorno, Italy, by a yacht photographer, Roberto Malfatti. Superyacht Harmony III was launched in 2009 by Benetti and measures 43,59m (143’01”) in LOA.

Luxury superyacht HARMONY III - Photo by Roberto Malfatti

Luxury superyacht HARMONY III - Photo by Roberto Malfatti

Benetti are also responsible for the naval architecture of Harmony III, combined with timeless exterior design by Stefano Righini Design; and Zuretti have created her striking and luxurious interior. Accommodation is provided to 10 people on board.

Luxury yacht HARMONY III - Photo Roberto Malfatti

Luxury yacht HARMONY III - Photo Roberto Malfatti

Luxury yacht HARMONY III - Photo by Roberto Malfatti

Luxury yacht HARMONY III - Photo by Roberto Malfatti

Prince Albert II of Monaco Foundation and RINA sign partnership agreement aboard Benetti motor yacht OCEAN PARADISE

October 09, 2013

Saturday, September 28, during the official visit of HSH Prince Albert II of Monaco to the 2013 Monaco Yacht Show, saw the Prince Albert II of Monaco Foundation and the Italian certification body RINA, sign a partnership agreement aboard Benetti motor yacht Ocean Paradise.

Partnership agreement signed betweem Prince Albert II of Monaco Foundation and RINA

Partnership agreement signed between Prince Albert II of Monaco Foundation and RINA aboard Benetti superyacht Ocean Paradise

Aware of their common objective of increasing awareness of environmental issues within the yachting industry, the Prince Albert II of Monaco Foundation and RINA decided to define the basis of their cooperation. Through this partnership, the two entities agree to take joint action by:

- Incorporating membership to the Wood Forever Pact in the rating criteria for Green Plus certification, issued by RINA to environmentally-friendly yachts, in order to promote the use of timber from sustainably managed forests in the yachting industry.

- Organising an annual meeting to make yacht builders aware of the importance of preserving the largest forests on our planet.

The agreement was signed by Mr Ugo Salerno, Chief Executive Officer of RINA and H.E. Mr Bernard Fautrier, Vice-President and Chief Executive Officer of Prince Albert II of Monaco Foundation.

This partnership is in line with a conscious and well-thought out approach for builders who want to offer eco-friendly yachts.