Hatteras Yachts and CABO Yachts are pleased to announce that John Ward has accepted the position of senior vice president, global sales & marketing. Ward was most recently president of Boston Whaler.
“The creation of this position is the next step in the execution of our business plan to make Hatteras and CABO two of the strongest businesses in the marine industry. Our focus is now on top-line growth and there is no one better positioned to fill this role than John,” said Jim Meyer, president of Hatteras and CABO Yachts. “The initial stages of our business plan focused on developing a portfolio of new products and consolidating manufacturing activities for both brands in New Bern. Under John’s leadership, our businesses will now accelerate efforts to develop new markets, strengthen existing ones, and continue to find better ways to support all of our dealers and customers.”
Reporting to Ward will be Karl Kempainnen, vice-president of sales and marketing for Hatteras Yachts; Don Smith, vice president of Sales for CABO Yachts; and Luca Brancaleon, director of sales for Hatteras and CABO in Europe and the Middle East. As a senior member of the leadership team, Ward will report directly to Jim Meyer.